Hello, today I will be talking about the design and title aspect of the movie, The conjuring. I got this title from the website artofthetitle.
- How many titles are displayed during the opening sequences to the film? There are 10 titles displayed including the director,producer, editor,and costume designer.
- What images are prioritized in the opening sequence? I think images that were more mysterious, suspenseful and gave a little background about the film was prioritized because the designer might have wanted to convey a certain feeling to the audience. This could have encouraged them to keep watching.(ex. audience shiver and wants to see more).
- What connotations do the images carry? The images connotate how popular and controversial this supernatural force is. (ex.the newspaper highlighting spirits tormenting homes and ghost hunters)
- How is genre reinforced through symbolic and technical codes from the outset? The thriller genre revolves around creating/building anticipation throughout the film. The purpose is to keep the audience on high alert and create a sense of uncertainty to put the audiences on the edge of their seats. The genre is reinforced in the opening sequence by including different spooky newspapers about families who had these supernatural forces in their house. They also followed conventions by including abandoned buildings and scary dolls in the outset.
- How does the film establish an enigma from the outset? The film establishes an egima through the use of anticipating music.
- What strategies are used to ensure the film appeals to its target audience? I think the different newspaper headlines really did the trick. The realness of the movie deters parents from letting their kids watch. This is more likely to appeal to its intended audience, young adults.
- How has technology been used effective? You want to consider camera angles, transitioning, and editing techniques. To get a true analog approach, directer Aaron Becker, bought an old picture projector. To make the title feel a little bit more older he used a Canon 3D to shoot and experiment with footage.
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